Designing delight for kids of all ages.


Traci Lawson designs games and other digital content for all ages. She specializes in presenting information in its most cognitively digestible form, so participants are both hooked from the start and continue to feel engaged. She also specializes in creating digital media that gives the player an experience they couldn’t have with text, video, or other media.

Traci has worked with young audiences and families at Sesame Workshop, PBS and Nickelodeon, and older audiences at Microsoft and Arkadium.

Cognitive psychology research is a major influence in Traci's design work.  She holds a master's degree in Cognitive Studies in Education from Teachers College, Columbia University.  She is available for consulting work in game design and playtesting research.  

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