About

Designing delight for kids of all ages.

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Traci Lawson designs games, and other digital content for all ages. She specializes in presenting information in its most cognitively digestible form, so participants are both hooked from the start and continue to feel engaged. Her goal in creating digital media is to give the player an experience they couldn’t have with text, video, or other media.

Traci has worked with young audiences and families at Sesame Workshop, PBS, Nickelodeon, and Random House, and with grown-up audiences at Microsoft and Arkadium. Her work has been reviewed on Wired.com and Polygon, and has been featured as the App Pick of the Week at Starbucks, and as the Free App of the Week on the iOS App Store home page.

Cognitive psychology research is a major influence in Traci's design work.  She holds a master's degree in Cognitive Studies from Teachers College, Columbia University.  She is available for consulting work in game design, production, and playtesting research.  

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